Building General Assembly To A $412.5 Million Exit & The Future of Consumer Brands w/ Adam Pritzker (Founder)

In this episode, Shamus Madan interviews Adam Pritzker, discussing his unique business approach influenced by anthropology, the transition of General Assembly from a co-working space to an educational institution, and the role of culture, service, and values in business success. They also dive into the mission of Assemble Brands in the retail fashion industry, the importance of unit economics, and final takeaways for aspiring founders.